YOUTUBE: A SUPERHIGHWAY OF INFORMATION
YouTube is a video sharing website where users can watch, like, share, comment and upload their own videos. The video service can be accessed on PCs, laptops, tablets and via mobile phones.
Main Functions of YouTube
people can watch , like comment or share videos on youtube.they can Create a personal YouTube channel, can Upload videos of any type according to their interest also people can subscribe/follow other YouTube channels and users.they create playlists to organize videos and group videos together
YouTube is a free to use service and a can be a great space for people to discover things they like. For many young people, YouTube is used to watch music videos, comedy shows, how to guides, recipes, hacks and more. Teens also use the video-sharing service to follow their favourite vloggers (video blogger), subscribe to other YouTubers and celebrities they are interested in.
YOUTUBE A FRUITFUL MEDIUM
1: YouTube is the 2nd Largest Search Engine (Infographic) YouTube processes more than 3 billion searches a month.Billions of video lectures are available on youtube which are providing distant education. People can search topics of their choice , can see informational videos and motivational lectures with the help of relevant keywords.
2: YouTube is an online public communications site. To help connect people When you search for a video, the youtube decides based on your previous searches which search results it will show you and in what order. It helps people a lot in the way that they can choose their news feed on youtube. According to people's search keywords youtube manages to share relevant top viewed videos which is quite convenient for people in order to save time..
3:travel and adventure knowledge. Previously, individuals relied primarily on websites and books to plan vacations. Today, travel YouTubers bring viewers on their adventures and lend helpful travel recommendations along the way. youtube vloggers shares their experiences in forms of videos. There are thousands of videos available where poeple share videos of their recent visit to any historical place, group tour , road trip or visit to any foreign country. They share their real life experiences. So if you want to travel abroad or any new place you can simply search them on youtube and get information of any kind about them
4: youtube as news hub news publishers use youtube to grow audience ,with over 800 million users of youtube each month , in 43 countries and in 60 languages this platform attracts people more than any other medium ie: radio ,tv etc .People watch news on youtube share their opinion in real time. So we can say that media organisations are using youtube not only as a source but a channel of information too.
5:unboxing videos considered one of the most unusual types of YouTube video, unboxing videos shows you opening a box and describing its contents If you want to buy a new gadget, simply search a video on youtube and get all the desired information plus peolpe share their views about the gadgets too so it helps you decide which gadget you should go for..
6: How To/Diy tutorials are now a days very popular .youtube is a regular destination for anyone looking for a way to do something. It might be technical help for dealing with problems upgrading to Windows 10 or something less computer-related, such as learning the basics of carpentry, cooking,beauty tips,life hacks etc
7:Shopping Sprees / Hauls videos are the videos where a youtuber shares his/ her latest shopping experiences with people.what they bought and how much money they save while choosing particular product.which not only attracts people but advertisers also.brands give free stuff to such youtubers for promotion
8:Fan Videos, Reviews, and Commentaries videos are available on youtube.People love to know about personal lives of celebrities, their affairs, height, weight, stars upcoming projects, current happenings in their lives rumors, gossips etc. such information about them is just a click away in a visual form. It's definitely a feast for fans
9:advertisement and marketing
Youtube has enabled small businesses to reach customers in ways previously accessible to the large companies that can afford tv ads and allow them to form brand channels. If you want to buy something simply visit that particular brand channel and see the videos about their products purchase with them or just see the reviews of people on them without wasting money on purchasing product.
10:social issues
The content , the videos available on youtube are educating people about social issues among masses. Different school of thoughts are uploading videos on youtube to teach and educate people with multimedia.
11:Lifestyle
The creators disclose information from their personal lives, discuss current events, and share their interests with viewers.Lifestyle YouTubers tend to be highly immersed in the YouTube community. They regularly collaborate with other YouTubers and also publish challenge videos and vlogs. They play a huge role in setting trends as people are influenced by them and even idealize them for their dynamic looks and humble personality.
12. Health & Fitness
Health and fitness YouTubers detail their workout routines and diets for audiences in an effort to inspire others to lead a healthier lifestyle. Some post full-length workout videos that viewers can take with them to the gym or complete in the comfort in their own home. Others post short clips that guide viewers through quick workouts or new exercises.
13. Conspiracy
YouTubers that fit within the conspiracy genre provide explanations for events and situations that aren’t widely believed. These creators typically publish videos focused on celebrities, historical events, movies, or physical destinations.Conspiracy YouTube videos come in a variety of formats. Usually, creators sit in front of the camera and speak to viewers directly. Images and sourced video content are typically included to provide further context for the conspiracy being discussed. They bound people to think and aware about whats happening around them.
14:Language and culture we all know that world is becoming a global village. People are now more open to accept foreign culture and definately are interested in others too. There are lot of youtubers who are making videos about their country s language and culture which not only are informative for people but also attracts masses to visit their country and enjoy the diversities of culture and language.
15: live streaming is one of the best feature of youtube. Teachers,blogers , youtubers , celebrities etc interacts with their fans or followers live. They answer whatever people asked to them. Interaction with commoners with a popular medium was just a dream before the launch of this feature.
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