gate keeping in mass communication final term

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EXPLAIN THE CHARACTERISTICS OF DEVELOPMENT COMMUNICATION DEVELOPMENT COMMUNICATION Development communication refers to the use of communication to facilitate social developmentIt is a social process based on dialogue using a broad range of tools and methods. It is also about seeking change at different levels, including listening, building trust, sharing knowledge and skill-building policies, debating and learning for sustained meaningful change. .Development communication techniques include information dissemination and education, behavior change, social marketing, social mobilization, media advocacy, communication for social change, and community participation. CHARACTERISTICS OF DEVELOPMENT COMMUNICATION 1: its messages are designed to communicate to the masses. Simple language easy to understand for instance kam bachay khush haal gharana campaign from Government of Pakistan. This campaign was launched to control the population and they use the simple yet meaning ful slogan to serve...
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STRUCTURE OF THE NEWS ROOM NEWS ROOM A newsroom is the central place where journalists—reporters, editors, and producers, along with other staffs—work to gather news to be published in a newspaperand/or an online newspaper or magazine, or broadcast on radio, television, or cable. Some journalism organizations refer to the newsroom as the city room REPORTING SECTION MAGAZINE SECTION ADVERTISING DEPARTMENT CIRCULATION DEPARTMENT NEWS ROOM One of the traditional mass communications is the presence of a large number of gatekeepers. This fact is seen in gathering and reporting of news for conventional print and broadcast media. Reporting is a team effort and quite a few members of the team serve as gatekeepers. Online reporting in contrast may have only one or a few gatekeepers. There are two main sources of news; staff reports and the wire services. Other less important sources include feature syndicates as well as handouts and releases from various public and private sources. The City Ed...
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