Mass Media and Communication blog for students

ORGANIZATION POLICY Organization's policies and procedures to make employees understand the organization’s views and values on specific issues, and what will occur if they are not followed. Policies are general statements of how an organization want to behave and procedures define exactly how to do a task or perform step by step .A policy can be security related also and that can be used to identify risks and mitigate risks. Policies and procedures are designed to influence and determine all major decisions and actions, and all activities take place within the boundaries set by them. Procedures are the specific methods employed to express policies in action in day-to-day operations of the organization 10 IMPORTANT POLICY POINTS FOR AN ORGANISATION Following are the suggestive policy points for a media organization that is bound to create content for social media ORGANIZATION NAME : TAFREEH THIS ORGANIZATION WILL PRODUCE FUNNY VIDEOS,BLOG CONTEN,SHORT MORAL FILMS Proposed Facilit...

WHAT IS HOT AND COOL MEDIA Hot media  is that which engages one sense completely. It demands little interaction from the user .Its a one way flow of communication where the receiver  receives a message from medium and bound to absorb it.This way the information flows and it all depends upon receiver to which extent he will be influenced  by the message while , cool media is the media that involves several senses  with the interaction on the part of audience. Cool media fosters involvement  of audience their particular reaction towards the message they received.   McLuhan said in  Understanding Media, the Extension of Man , hot media do not leave so much to be filled in or completed by the audience and need low participation, while cool media are high in participation or completion by the audience. For example, radio is a kind of hot media because people don’t need to participate in radio and they just need auditory sense. Telephone is a kind o...

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